I really enjoy Harper's Bazaar magazine which is a stunning monthly women's glossy magazine, intelligent in content and style.
Harper's Bazaar UK cover girl Alex Chung |
The editor is Lucy Yeomans who transformed Harper's Bazaar from Harpers & Queen into a leading young women's fashion magazine receiving praise and accolades. It's published by the National Magazine Company.
They also publish magazines for new brides and mums, womens and mens health, even beautiful magazines for the home such as Good Housekeeping and cool men's magazine Esquire. I would want to work for such magazines but my strengths would most likely lie in one of their many great women's magazines such as Company, Cosmopolitan, She, Best, Prima and Reveal. They give the opportunity to deal with a range of issues from lighthearted to serious, fashion, music and film and TV.
The National Magazine Company celebrated turning 100 this year and have just recruited Asos' customer insight chief Aida Muirhead for the role of research and insight director, I really liked the quote from their group circulation and marketing director Sharon Douglas:-
“This is a key appointment within the business and Aida brings a wealth of insight and research experience to our company. Her role will enable us to drive further our strategy which puts the customer at the very heart of everything we do. With Aida’s commercial digital insight, we will be able to increase the pace of change in this growing area.”
I would be proud to write for such publications.
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